If you want to test how participants engage with images, Veridata Insights’ Image Zoom Tracker has you covered.
Compatible across desktop, tablet, and mobile with minimal setup, you can measure participants’ interest, curiosity, and engagement by tracking when they click to view images in more detail.
Survey programming is where strategy meets execution, and you can read here The Importance of Survey Programming.
Image Zoom Trackers are great for ad testing, concept reviews, evaluating product packaging, and more! By the way, you can read more on Why You Should Run Creative Testing here.
Any image can be made “click-to-enlarge”, and when a respondent clicks the image, it expands in a larger overlay.
The click action is stored as a hidden variable and the data can then be reviewed as part of your survey output or crosstabs.
The Veridata Insights Programming Team ensures the natural behavior of respondents by not notifying them that their click is being tracked.
Quantitative research is critical for understanding customer behavior, validating strategic decisions, and minimizing risk, so take a look at The Best Market Research Agencies for Quantitative Research.
Connect with Veridata Insights today to discuss our services or request a personalized demonstration.
Founded in 2019, Veridata Insights quickly cemented themselves as the industry’s leading data collection and market research services provider. Our unmatched expertise in Survey Programming, Data Visualization and Recruitment for B2B, Healthcare, Consumer, and Hard-to-Reach Audiences, gives our clients confidence that their Qualitative and Quantitative research needs will be creatively developed and well executed no matter the scope.