The Veridata Insights Programming Team can program anything, even a toaster that A/B tests your bread for optimal crunchiness!
A hot custom question type you might want to use, is our Mock Online Search Simulation.
Mimicking the user experience of conducting a product search on a website like Google, Amazon, or Yahoo, it’s great for brand recognition, competitive mapping, and behavioral insight studies.
The question is structured in two parts:
- Step 1: Simulated Search Entry
Respondents are presented with a mock-up of a familiar search engine interface (e.g., Google) and prompted to type a keyword or phrase relevant to a product or brand. - Step 2: Simulated Search Results Page
After “searching,” they’re taken to a static but realistic search results image where they can interact by selecting one or more results they believe are associated with a particular company, product type, or category.
When clicked, a red highlight box appears around the selected result, giving visual confirmation of their choice(s).
This format leverages a static image with HTML image mapping or overlay logic to track where participants click, capturing realistic decision-making behavior in a controlled environment.
And the simulation is highly flexible and can be applied to a wide variety of platforms (e.g., retail sites, video platforms, map searches) and doesn’t require a live web connection, ensuring consistency across respondents. By the way, be sure to read up on the necessity of a strong Go-To-Market (GTM) Strategy. Also, you can read here how Total Addressable Market (TAM) Analysis gives organizations the clarity they need.
Connect with Veridata Insights today to discuss our services or request a personalized demonstration.
