If you’re looking for interactive feedback on an image, our Programming Team can create a question that enable respondents to click directly on an image to highlight areas of interest.
With up to three distinct markers that can be configured, our image highlighter is ideal for gauging attention, preference, or emotional reactions toward visuals!
Heat maps are generated in Crosstabs based on participant interactions, and intensity is shown with color – hotter colors means more activity.
These are great for collecting qualitative insights in quantitative surveys, and the results can also be downloaded as an image for reporting.
Connect with Veridata Insights today to discuss our services or request a personalized demonstration.