News

Veridata Insights is proud to announce its sponsorship of the Women in Research (WIRe) Kickoff Luncheon at the 2025 Qualitative Research Consultants Association (QRCA) Annual Conference. This exciting event will take place on Tuesday, February 11, 2025, in Philadelphia, PA, bringing together some of the brightest minds and most inspiring leaders in the research industry. The [Read More]

For consulting firms, success hinges on delivering strategies that create real impact. Market research plays a crucial role in empowering consultants to make informed, strategic decisions that drive business success for their clients.   Understanding the Market Landscape  Market research provides a clear view of industry trends, customer behaviors, and competitive dynamics. This foundational knowledge helps [Read More]

Veidata Insights are proud to support the Market Research Education Foundation (MREF) in their mission to aid children impacted by the devastating LA wildfires. Together, we can bring hope and relief to those who need it most.   The MREF will match donations up to $20,000 — doubling the impact of your generosity! Every dollar counts [Read More]

Veridata Insights is thrilled to announce a series of strategic internal promotions within its Operations Division, reflecting the company’s ongoing commitment to nurturing talent and delivering operational excellence. Spearheaded by Vice President of Operations Natalie Clancy, these promotions mark a significant milestone in the company’s growth and dedication to empowering its team. Mike Nichols and Nicole [Read More]

Veridata Insights continues to start 2025 with a bang, and we are delighted to welcome onboard: Kunal Negi, Project Manager (India) Neha Kumari, Project Manager (India) Hiram Santiago, Director of Client Development (USA) Bill Schuchmann, Director of Business Development (USA) Kunal and Neha are experienced Project Managers based in India, and they will help manage our [Read More]

Market research is a vital investment for any business, but maximizing your return on that investment requires strategy and focus. Veridata Insights has some key steps to ensure your market research efforts deliver measurable value:   Define Clear Objectives  Start with well-defined goals. Know exactly what you want to achieve—whether it’s understanding customer needs, evaluating new [Read More]

In consulting’s competitive landscape, delivering insights that spark transformation is the key to driving client success. Veridata Insights partners with consulting firms to provide the data-driven intelligence needed to create strategies that truly make an impact.   Tailored Research Solutions  Veridata Insights customizes its market research approach to align with each firm’s unique specific project needs, [Read More]

We’re thrilled to share that Veridata Insights' CEO, Jami Pulley, has accepted a position on the Market Research Education Foundation (MREF) Executive Board of Directors! MREF is dedicated to transforming lives through education and community-building initiatives around the globe. This alignment with Veridata Insights’ core values makes Jami’s appointment a natural step forward in our continued [Read More]

Precision and reliability in data are non-negotiable when it comes to consulting. Veridata Insights equips consultants with industry-leading market insights to transform complex challenges into actionable solutions, helping them deliver strategies that truly make an impact.   Precision-Driven Insights At Veridata Insights, we understand the importance of accuracy. Our advanced data collection techniques and rigorous quality [Read More]

Engaging market research respondents effectively is the key to gathering high-quality insights. When participants feel valued and motivated, they’re more likely to provide honest and thoughtful feedback. Here are some of the best ways to keep your respondents engaged:   Craft Clear and Concise Surveys Keep questions simple, relevant, and easy to understand. Avoid jargon or [Read More]