News

Open Assist: AI-Powered Feedback Enhancement   What Is Open Assist? Open Assist is an advanced open-ended question element powered by Microsoft's Azure OpenAI Service. It encourages survey participants to elaborate on their answers using dynamic, AI-generated follow-up prompts. Instead of relying on a static open-ended question, Open Assist uses participant input to prompt deeper, more relevant [Read More]

AI Compute Logic Node   What Is AI Compute? AI Compute is a logic node in Forsta Surveys that enables automatic classification of open-ended text using Microsoft's Azure-hosted OpenAI integration. It supports up to 20 types of text analysis-including summarization, sentiment detection, translation, and more-based on participant responses. Results are available in crosstabs for real-time insight [Read More]

Proven And Published Thought Leadership At Veridata Insights, our Qualitative Research Division isn’t just experienced in delivering world-class research. We’re also shaping the industry through conference speaking and published work. Our team consists of seasoned conference speakers. And we are also published authors, contributing to renowned journals, research papers, and publishing houses. Our passion for qualitative [Read More]

Data alone doesn’t drive results—it’s the ability to translate that data into actionable strategies that creates real client value. For consulting firms, this process is where market research becomes indispensable.   Turning Data into Insights Raw market data is valuable, but its true power lies in interpretation. By identifying trends, patterns, and anomalies, consultants uncover insights [Read More]

At Veridata Insights our sophisticated Programming Team have the skills to program anything, even the clock on your microwave oven! Take a look at our Shopping Cart Exercise – an example involving different brands of crackers to crack the code on brand preference! The store shelf can be customized to any number of shelves or products, [Read More]

We've Worked With Names Worth Namedropping The Veridata Insights Qualitative Research Division’s experience equips us with a unique perspective on the research landscape, with team members that have held key roles in Account Management and Sales. Our team members have previously worked with some of the world’s most influential organizations, companies, and brands, including: United Nations [Read More]

Working with clients in uncertain or fragmented markets can pose significant challenges. These environments often lack clear patterns, making it difficult to create actionable strategies. Market research becomes a critical tool in navigating this complexity to aid in delivering clarity.   Understanding Market Dynamics Market research identifies key trends, customer behaviors, and competitive forces in fragmented [Read More]

Technical Expertise? We’ve Got It! The Veridata Insights Qualitative Research Division has the training, the qualifications, and the technical know-how to not just fulfil your project needs but surpass your expectations and blow you away! Our Qual Team is proficient in Agile Frameworks, Power BI, and Canva just to name a few. And we have team [Read More]