• Why You Should Run Brand Tracking

Why You Should Run Brand Tracking

May 10, 2025|

Your brand is one of your most valuable business assets, but how well do you actually understand how it’s perceived in the market? Brand tracking research provides the insights needed to measure [Read More]

  • Unlocking Growth with Market Segmentation

Unlocking Growth with Market Segmentation

May 10, 2025|

Understanding your customers isn’t just a competitive advantage, it’s a business imperative. Market segmentation allows organizations to divide their broader audience into smaller, more manageable groups based on shared characteristics, needs, or [Read More]

  • Why You Should Run Market Analysis

Why You Should Run Market Analysis

May 9, 2025|

Market analysis is no longer optional, it’s essential. Whether you're launching a new product, entering a new market, or refining your strategy, a comprehensive market analysis provides the clarity and confidence needed [Read More]

  • Case Study: Custom Research at the Speed of Now!

Case Study: Custom Research at the Speed of Now!

May 1, 2025|

In just under 9 hours, Veridata successfully scoped, programmed, launched, and collected data! Read The Full Case Study Here A global consulting firm knew that they needed to survey an audience consisting [Read More]

  • Size Isn’t Everything. Quality Matters!

Size Isn’t Everything. Quality Matters!

April 25, 2025|

Size Isn’t Everything. Quality Matters! For Veridata Insights Qualitative Research Division, we know that bigger isn’t always better. Just like Scrappy-Doo proved to us! Regardless of size, in research it’s about precision, [Read More]